Choose
Select a blank Crewie or a simple motif outline.
Premium family lifestyle
Personal ideas.
Made to be worn.
Field & Flow is developing a modular headwear system for adults and children — with interchangeable textile elements called Crewies, designed by families and worn with pride.
Currently in technical prototype development.
The idea
What children create deserves a real place.
Not in a drawer. Not only on the fridge. Field & Flow turns personal drawings and shared ideas into small textile pieces that become part of everyday life.
Create together
For me. For you. For us.
Children can design their own Crewie, create one for a parent, or make something together. The result does not need to be perfect. Its value comes from who made it — and who chooses to wear it.
- Blank Crewies for free expression
- Simple outlines ready to colour
- One shared format across the product system
The Crewie system
One standard. Many personal stories.
Create
Draw, colour and make it unmistakably yours.
Wear
Attach it to the cap and carry the idea with pride.
First product concept
An adult-and-child starter set.
Two soft, unstructured casual caps, a consistent Crewie position, interchangeable Crewies, suitable markers and calm, premium packaging.
The same standard is intended to extend to knitted beanies and, later, to bags and backpacks.
Brand foundation
Quiet design. Real connection.
Connection
Created for one another and shared across the family.
Expression
A calm product becomes personal through the people who use it.
Pride
A child sees that their idea is valued because someone genuinely wears it.
Longevity
A modular format designed to grow across seasons and products.
“I made that for you.”
Manufacturing & partnerships
We are looking for the right production partners.
Current development areas include adult and children’s caps, knitted beanies, textile Crewie components, suitable markers and premium packaging.
Arne Barmscheidt
Founder, Field & Flow
Germany